Social Media

Facebook has 2.23 billion users, and with 66% of them using it daily, Facebook should not be ignored! Facebook provides an opportunity to build your brand and engage with your customers. To successfully use Facebook does require a greater level of ongoing commitment than your website. Those willing to put in the effort however can find significant benefits. The key is to have a strategy and be consistent with your Facebook use! Don’t fall into the trap of making your Facebook posts all about yourself either! You want people to follow you, which means you need to provide them with engaging information that adds value to them. If you constantly talk about yourself and try to sell to them, they will soon turn off and your opportunity will be lost.